48: Stop leaving hot leads on the table during/after Events ft Ike Singh Kehal (Social27)

Summary

In today’s episode, you get the chance to meet Ike Singh Kehal of Social27, who’s passionate about Virtual Events that Make an Impact, and bringing the best part of in-person events to the virtual world for a greater reach, accessibility, flexibility, and insights than ever before.

Ike is a fascinating entrepreneur that applies the lens of business to some of the most important decisions that need to be made around an event’s format, especially during a time when we’ve been challenged the most to re-imagine what in-person, virtual and hybrid events look like in 2021 and beyond.

Tune in to today’s episode to learn more about Ike, who started his professional career at Microsoft where he focused on partner programs and marketing. He went on to co-found and run four successful organizations, eventually starting Social27, a virtual event platform that has been helping businesses connect digitally throughout the pandemic and beyond, thanks to its innovative virtual and hybrid event platform.

“Events: demystified” Podcast is brought to you by Tree-Fan Events and your amazing host is Anca Trifan.

—————————

You can find Ike here: https://www.linkedin.com/in/ikekehal/

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Become a Patron on Patreon: https://www.patreon.com/eventsdemystified

—————————

Tree-Fan Events offers Hybrid Event Production Services:

HYBRID EVENTS

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time! — Send in a voice message: https://anchor.fm/eventsdemystified/message Support this podcast: https://anchor.fm/eventsdemystified/support

Video Episode

47: The Importance of A/B comparison testing in Events ft Miguel Neves (EventMB)

Summary

In today’s episode, I have the pleasure of hosting Miguel Neves, EventMB’s Editor-in-Chief who likes to describe himself as a “curious creator and caring curator of computerized content and a conscious connector of charismatic characters’. Miguel lives and breathes the event tech sector and is deeply engaged in the global online community of event professionals. He is a Portuguese soul who built a career in the UK and is now raising a young family in southern Denmark.

Tune into today’s episode as Miguel and I will be discussing and

  •  demystifying the future of events as he sees it,  
  • the importance of A/B comparison testing in order to produce and host successful events,
  • what a proper hybrid event should and could look like, 
  • content planning for the full event cycle as well as, 
  • the approval process that goes into generating meaningful content that informs, involves and entertains, and much more.

“Events: demystified” Podcastis brought to you by Tree-Fan Eventsand your ah-mazing host is Anca Trifan.

—————————

You can find Miguel here: https://www.linkedin.com/in/miguelseve

Also, on social @miguelseven

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Become a Patron on Patreon: https://www.patreon.com/eventsdemystified

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time! — Send in a voice message: https://anchor.fm/eventsdemystified/message Support this podcast: https://anchor.fm/eventsdemystified/support

Video Episode

Podcast Magazine Feature

Super grateful for the opportunity to have had Events: demystified featured in the Technology category of the Podcast Magazine, thanks to Laura Steward’s interviewing skills to get this story out, something that I haven’t shared with anyone yet, which is hilarious knowing how outspoken and obnoxiously open I tend to be as a podcast host.

I’m also super thankful for all the loyal listeners of the Events: demystified Podcast that made this feature possible. You are the rockstars of this story!

I hope my story of grit, determination and passion for doing what I love will inspire some of you to go after your own dreams, no matter how wild they might seem.

I hope you get beyond whatever limitations you might have and go after that which your heart longs for! Now go get a copy of the magazine and read the whole story!

————————— 

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels: 

Instagram: https://www.instagram.com/eventsdemystifiedpodcast 

Podcast Website:  https://eventsdemystified.com  

Become a Patron on Patreon: https://www.patreon.com/eventsdemystified 

————————— 

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/ 

————————— 

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time!

Wanna get in touch?

Chat on WhatsApp +12089858620

46: Living and leading in live and business with passion ft Carey Smolensky (CSP Worldwide)

Summary

With me on the “Events: demystified” Podcast – sponsored by Tree-Fan Events, I have Carey Smolensky, a Husband, Father, “Papa C” to his grandson, Dynamic Businessman, Event Producer, Multi-Faceted Entertainer, Author, Recording Artist, and Entrepreneur. Carey believes that change and growth are the keys to innovation and he is constantly looking to evolve both personally and professionally to continually live his life with passion. Author of Living Life with Passion and Helping Others, Carey has turned his book into an annual experience; The Passion Summit, as the next logical step in sharing the ability to live life passionately while helping others, and during this episode, we’ll be talking about how you can live with passion personally and professionally especially in a current world of events.

In Carey’s own words: Believe in yourself and know that you have what it takes. Keep moving towards your goals and never look back. Keep persevering and look for the right opportunities in life because if you don’t, they will not find you.”

Download your free Blueprint for Finding Your Passion (chapter 3 of Carey’s book):https://www.thepassionsummit.com/blueprint

—————————

You can learn more about Carey here: https://www.careysmolensky.com

Also, on social @careysmolensky

The Passion Summit: https://www.ThePassionSummit.com/

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Podcast Website:  https://eventsdemystified.com 

Become a Patron on Patreon: https://www.patreon.com/eventsdemystified

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time!

— Send in a voice message: https://anchor.fm/eventsdemystified/message

Support this podcast: https://anchor.fm/eventsdemystified/support

Video Episode

45: Community Over Competition ft Mary & Logan, Hosts of Better Events Podcast

Summary

On today’s episode of “Events: demystified” brought to you by Tree-Fan Events,  your host, Anca. Today I have the honor of hosting not one, but TWO featured guests, good friends of mine, event professionals, live-streamers, and podcast hosts and discuss what “Community Over Competition” means, how does it actually play out in events, and why the success of an event depends highly on working with the right event professionals. “Community over Competition” is a topic very near’n’dear to my heart and the fact that I get to discuss it with Mary Davidson of EP Events LLC and Logan Clements of Logan Strategy Group, both of them the hosts of Better Events Podcast, well that is a major treat! 

We will be live-streaming an extended pre-recorded video version of this episode on LinkedIn, Facebook, and Youtube. Subscribe to any of these channels to receive a reminder every time we go LIVE.

PS: Check out this episode where Anca got featured on the Better Events Podcast

—————————

You can learn more about Mary here: https://epevents.org/

You can learn more about Logan here: https://www.loganstrategygroup.com/

Also, on social @epeventsllc @loganstrategygroup_events @bettereventspod

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time!

Video Episode

44: The Secret Weapon to a Successful Trade Show – Virtual or Hybrid ft Jim Cermak (Tradeshow University)

Summary

On today’s episode of “Events: demystified” brought to you by Tree-Fan Events,  your host, Anca, and her featured guest, James Cermak, host of the Tradeshow University Podcast are discussing the best strategies that event organizers can take and practically apply towards the planning of a successful virtual or hybrid trade show.

We’ll also give exhibitors something to take home, such as ideas the secret weapon to having a successful experience setting up and creating booth flow that doesn’t take away from generating leads and making meaningful connections. 

Free offer to our Listeners:

PS: Check out this episode where Anca is speaking on the Tradeshow Univesity Podcast

—————————

You can learn more about Jim here: https://www.linkedin.com/in/jimcermak/

Also, on social @tradeshowuniversity

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time! — Send in a voice message: https://anchor.fm/eventsdemystified/message Support this podcast: https://anchor.fm/eventsdemystified/support

Video Episode

We will be streaming LIVE an extended video version of the audio episode on Friday (Aug 27th) at 12 pm PT/ 1 pm MT/3 pm ET on LinkedIn, Facebook, and Youtube. Pick a destination and join us LIVE. Or subscribe to these channels to receive a reminder every time we go LIVE.

43: Branding Tips and Tools for your Virtual/Hybrid Events ft Swire Ho (Garuda Promo)

Summary

On today’s episode of “Events: demystified” brought to you by Tree-Fan Events and your host, Anca, we are tackling all things promotional, branding and marketing and ways in which event organizers can deliver ROI to their sponsors, engage and delight their virtual/in-person audiences and market their event in a clever and creative way. And since marketing is not really my first language, or second, I have with me on the show today, Swire Ho aka #thepromoguy, from Garuda Promo, a branding solution company that serves organizations large and small with fun, out of the box, creative promotional items. A couple of fun facts about Swire:

  • he is a proud SFG1 certified kettlebell instructor from #StrongFirst,
  • the host of a podcast called “The Small Business Show” 

We will be streaming LIVE a video extended version of this episode on Friday (Aug 13th) at 9am PT/10am MT/12pm ET on LinkedIn, Facebook, and Youtube. Pick a destination and join us LIVE. Or subscribe to our channels on YouTube to receive a reminder every time we go LIVE.

Check out the episode Anca, our host got featured on “The Small Business Show” not too long ago: https://youtu.be/Z645HfAZbdM

—————————

You can learn more about Swire Ho here: https://www.linkedin.com/in/swire-ho-thepromoguy-6b90631/ Also, on social @garudapromo

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time! — Send in a voice message: https://anchor.fm/eventsdemystified/message Support this podcast: https://anchor.fm/eventsdemystified/support


Video Episode


CONNECT WITH US ON INSTAGRAM @EVENTSDEMYSTIFIEDPODCAST

42: Starting & Funding a Nonprofit or a Charity ft Travis Johnson (The Nonprofit Architect)

Summary

This is “Events: demystified” brought to you by Tree-Fan Events with your host, Anca.  When you have a cause you care about and have gone as far as you can on your own to champion it, it might be time to start your own nonprofit charity to spread your work to a wider audience. Starting a charity can be a big undertaking, but there are basic steps to follow to make sure yours gets started on the right foot and so that’s what we will cover in today’s episode with my guest, Travis Johnson from The Nonprofit Architect.

We will be streaming LIVE a video extended version of this episode on Friday (July 30th) at 9am PT/10am MT/12pm ET on LinkedIn, Facebook and Youtube. https://youtu.be/rU6ThAfsiu4

—————————

You can find Travis here: https://linktr.ee/nonprofitarchitect

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Events offers Hybrid Event Production Services: https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time! — Send in a voice message: https://anchor.fm/eventsdemystified/message Support this podcast: https://anchor.fm/eventsdemystified/support

Video Episode

CONNECT WITH US ON INSTAGRAM @EVENTSDEMYSTIFIEDPODCAST

Leave us your feedback

Chat on WhatsApp +012089858620

41: Experience Design for Virtual + Hybrid Events ft John Pistotti

Summary

This is “Events: demystified” brought to you by Tree-Fan Events with your host, Anca. While the work of a good planner is to make sure the event goes off without a hitch, the work of great event designers is to make that event memorable by allowing the creative juices to start flowing freely in order to create the feel, look, and atmosphere that not only matches the brand or the cause but also impresses attendees and leaves them with a positive memory long after the event is over. With that thought in mind, join me for a fun conversation around experience design solutions for virtual and hybrid events with experience architect, John Pistotti of Endless Events.

A few fun facts about John:
– his first job was as banquet staff for parties at the Playboy Mansion, LA
– he worked as a sushi chef,
– he was also an adventure guide leading trips up Half Dome in Yosemite, midnight snowshoeing in Lake Tahoe, and mountain biking in Santa Cruz.

—————————

You can find John here:

www.linkedin.com/in/johnpistotti

www.twitter.com/johnpistott

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Events offers Hybrid Event Production Services: 

https://treefanevents.com/hybrid-event-services/

—————————

If you like our podcast, please show us some love by subscribing to this podcast on your favorite listening platform and following us on Instagram.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Until next time!

Video Episode

CONNECT WITH US ON INSTAGRAM @EVENTSDEMYSTIFIEDPODCAST

Leave us some feedback

Chat on WhatsApp +012089858620

40: Elevating your Fundraiser from Virtual to Hybrid ft Samantha Swaim (Swaim Strategies)

Summary

This is “Events: demystified” brought to you by Tree-Fan Events with your host, Anca, and on today’s episode I have the pleasure of interviewing Samantha Swaim of Swaim Strategies. Sam, as friends and friendors candidly call her, has more than 20 years of event planning and fundraising expertise. She founded Swaim Strategies, a fundraising event consultancy, in 2004, working with nonprofit organizations to produce impactful events locally and internationally, and move missions forward. Samantha is also the co-author of “Planning a Successful Major Donor Event” and the founder of the Annual Elevate Fundraising Conference. She travels internationally to teach nonprofit professionals the tools they need to elevate their impact through events.A few fun facts about our featured guest:

  • Sam used to work for the Grammys,
  • she has been producing fundraising events for 20+ years,
  • she adopted two puppies during COVID.

During today’s episode, we discuss topics such as:- the future of fundraising events post-Covid,- the top 3 mistakes to avoid when hosting a hybrid fundraising event,- the associated cost to planning and producing a hybrid event vs an in-person event,- the best way to manage expectations for a client that:

  • has either hosted a virtual event in 2020 and is now considering a hybrid, or
  • has never hosted a virtual event before and is just diving into this hybrid event format,

– top tips on connecting the virtual vs in-person communities together – ways to monetize your event on a 365-day basis without sacrificing the user experience for attendees,- decision fatigue, mental health practices, and a few more topics you would love to hear all about.

—————————

You can find Samantha here:

https://swaimstrategies.com/

https://www.linkedin.com/in/samantha-swaim-she-her-a28a9a4/

—————————

For event and podcast updates, tips, and tricks of the trades, follow us on these social channels:

Instagram: https://www.instagram.com/eventsdemystifiedpodcast

Patreon: https://www.patreon.com/eventsdemystified

Podcast Website:  https://eventsdemystified.com 

—————————

Tree-Fan Event’s Hybrid Event Production Services:

https://treefanevents.com/hybrid-event-services/

—————————

If you liked what you heard, please show us some love by subscribing to this podcast on Spotify, Apple Podcasts, Google Podcasts, or your favorite listening platform.  By leaving a great review and hitting the 5  stars, you make this Podcast visible to other listeners with the same interests as you. Here’s to many successful IRL or hybrid events! Until next time!

Video Episode

CONNECT WITH US ON INSTAGRAM @EVENTSDEMYSTIFIEDPODCAST

Leave us some feedback

Chat on WhatsApp +012089858620